Who I Work With
The work is the same. Where you are starting from is different.
You have a product that wins deals. Now you need a GTM motion that works when you are not in the room.
You do not have time to figure out product marketing from scratch. You need someone who can step in, take ownership, and get it running without managing them through every step.
I work directly with you to define the story, build the enablement, and make sure your product is understood the way it needs to be in real sales conversations. You do not manage me. You just need to be available for input.
Open to full-time, fractional, and contract engagements.
You are building or scaling a team. You may have people doing parts of product marketing, but it is not consistent yet.
I help define the function, build the structure, and deliver alongside the team. I do not need to own the whole thing. I can step in where the gap is and make sure it connects to what the rest of the team is doing.
I work well with marketing leaders who want someone who can operate without hand-holding and bring a clear point of view.
You are already doing the work. But you need clearer direction, stronger output, and someone who can connect everything.
I step in as a player-coach. I build, and I help the team level up. I am not there to add a layer of review. I am there to do the work and make the people around me better at it.
This works best when the team has capacity and drive but lacks a clear senior product marketing voice.
"Steve is smart, talented, and a doer. If he doesn't know how to do something, he'll learn and figure it out rather than allowing that to slow or stop a project."
Jessica Vose
Head of Marketing, Kana
"Drove messaging clarity, shaped go-to-market, and stayed grounded in both the competitive landscape and the voice of the customer."
Ed Metcalf
Sr. Director Product Marketing, Darktrace
"His deep understanding of the cybersecurity space, knowing the buyer, and a real knack for turning complex ideas into clear, compelling messaging. Whether it was launching new products or supporting sales, Steve always delivered."
Rahul Deshmukh
VP Portfolio Marketing, Druva