Work
Real assets used in product launches, sales conversations, and go-to-market execution. Where needed, Pitwall is used as a proxy to show the full system end to end.
Featured work
Messaging Framework · Pitwall
Full narrative, positioning, and differentiation
How the product is understood across all channels. Core narrative, competitive framing, persona messaging.
Download →Product Launch Plan · Pitwall
End-to-end GTM structure
How the product is introduced and taken to market. Strategy, audience, channel, and field alignment.
Download →Sales Deck · Pitwall
How the story shows up in real conversations
Built for clarity and deal progression. Aligned to messaging and competitive positioning.
Download →Pricing and Packaging · Pitwall
How the product is structured for purchase
Tier structure, value alignment, and buyer evaluation logic.
Download →Video and media
Partner Vlog · Stellar Cyber
Behind the scenes with a channel partner
On-camera partner engagement showing how Stellar Cyber's channel motion works in practice.
Watch →Product Discussion · Stellar Cyber
Product walkthrough and positioning
On-camera product conversation covering how the Open XDR platform is positioned for buyers.
Watch →Event Coverage · Stellar Cyber
Live event field coverage
Field video from a live industry event showing brand presence and messaging in action.
Watch →Creative
Graphic Novel · Stellar Cyber
The Open XDR Graphic Novel
A full graphic novel used as a market education and demand generation asset — introducing the Open XDR category in a format that cuts through the noise of standard security content.
View →Real work
Whitepaper · Conceal
Unpacking the Two Stack Problem
The complexity of managing browser security alongside traditional endpoint controls.
Download →Datasheet · Halcyon
Halcyon RDR 2025
Ransomware detection and recovery capabilities for enterprise security teams.
Download →Datasheet · Stellar Cyber
Open XDR Technology at a Glance
Platform overview for the Stellar Cyber Open XDR solution.
Download →Blog · Halcyon
Ransomware After Dark: Friday Night Lights Out
Why ransomware attackers target weekends and holidays — and what security teams should do about it.
Read →Blog · Conceal
The Divide Between Thinking and Sharing
What the government ChatGPT incident teaches us about browser security and employee behavior.
Read →Resume
Steve Salinas — Resume
This is the output. What matters is how it performs in real conversations and real deals.